Rotary Annual Themes

A Historical Journey Through Rotary International Presidential Themes & Messages (1955-2026)

In 1955, RI President A.Z. Baker announced a theme, "Develop Our Resources," to serve as Rotary's program of emphasis. Since that time, each Rotary International President has issued a theme for his/her Rotary year, inspiring Rotarians worldwide to focus their service efforts.

📢 Important Transition

Starting 2025-2026, traditional "presidential themes" are being replaced with "presidential messages" for consistent branding. "Unite for Good" marks the beginning of this new approach to Rotary messaging.

71
Years of Themes
72
Total Themes
2026
New Era Begins
2020s - Modern Era & New Messaging Approach
2025-2026
Unite for Good
2024-2025
The Magic of Rotary
2023-2024
Create Hope in the World
2022-2023
Imagine Rotary
2021-2022
Serve to Change Lives
2020-2021
Rotary Opens Opportunities
2010s - Digital Age
2019-2020
Rotary Connects the World
2018-2019
Be the Inspiration
2017-2018
Making A Difference
2016-2017
Rotary Serving Humanity
2015-2016
Be A Gift to the World
2014-2015
Light Up Rotary
2013-2014
Engage Rotary Change Lives
2012-2013
Peace Through Service
2011-2012
Reach Within to Embrace Humanity
2010-2011
Building Communities Bridging Continents
2000s - Millennium Era
2009-2010
The Future of Rotary is in Your Hands
2008-2009
Make Dreams Real
2007-2008
Rotary Shares
2006-2007
Lead the Way
2005-2006
Service Above Self
2004-2005
Celebrate Rotary
2003-2004
Lend A Hand
2002-2003
Sow the Seeds of Love
2001-2002
Mankind is Our Business
2000-2001
Create Awareness...Take Action
1990s - Growth Era
1999-2000
Act with Consistency, Credibility, Continuity
1998-1999
Follow Your Rotary Dream
1997-1998
Show Rotary Cares
1996-1997
Build the Future with Action and Vision
1995-1996
Act with Integrity - Serve with Love - Work for Peace
1994-1995
Be A Friend
1993-1994
Believe In what You Can Do - Do what You Believe In
1992-1993
Real Happiness is Help Others
1991-1992
Look Beyond Yourself
1990-1991
Honor Rotary with Faith and Enthusiasm
1980s - Expansion Era
1989-1990
Enjoy Rotary
1988-1989
Put Life in Rotary - Your Life
1987-1988
Rotarians - United in Service Dedicated to Peace
1986-1987
Rotary Brings Hope
1985-1986
You Are the Key
1984-1985
Discover a New World of Service
1983-1984
Share Rotary - Serve People
1982-1983
Mankind is One-Build Bridges of Friendship Throughout the World
1981-1982
World Understand and Peace
1980-1981
Take Time to Serve
1970s - Development Era
1979-1980
Let Service Light the Way
1978-1979
Reach Out
1977-1978
Serve to Unite Mankind
1976-1977
I Believe in Rotary
1975-1976
To Dignify the Human Being
1974-1975
Renew the Spirit of Rotary
1973-1974
A Time for Action
1972-1973
Let's Take a New Look and Act
1971-1972
Good Will Begins with You
1970-1971
Bridge the Gaps
1960s - Foundation Era
1969-1970
Review and Renew
1968-1969
Participate
1967-1968
Make Your Rotary Membership Effective
1966-1967
Better World through Rotary
1965-1966
Action, Consolidation and Continuity
1964-1965
Live Rotary
1963-1964
Meeting Rotary's Challenge in the Space Age
1962-1963
Kindle the Spark Within
1961-1962
Act. Aim for Action. Communication For Understanding. Test for Leadership.
1960-1961
You are Rotary - Live it!
1950s - Origin Era
1959-1960
Vitalize! Personalize! Build Bridges of Friendship
1958-1959
Help Shape the Future
1957-1958
Enlist-Extend-Explore-Serve
1956-1957
Keep Rotary Simple
1955-1956
Develop Our Resources